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With Google AdWords, you can create and run ads for your business, quickly and simply. Run your ads on Google and our advertising network -- no matter what your budget, you'll only pay when people click your ads.
AdWords ads are displayed along with search results when someone searches Google using one of your keywords. Ads appear under 'Sponsored links' in the side column of a search page, and may also appear in additional positions above the free search results. That way, you'll be advertising to an audience that's already interested in your business. You can also choose to display your ads on content sites in the growing Google Network. And, you can choose the exact content placements where you'd like your ad to appear, or you can let contextual targeting match your keywords to content.
Pay-per-click advertising yields impressive benefits for companies and their websites. Google AdWords carries rewarding benefits as well.
You can tailor your ads so that they are displayed only to people twenty feet from you, or in a predefined city, state, region or country
AdWords does not require you to spend a minimum amount of money once your account is set up. You choose how much you want to spend per click per week.
Google AdWords provides a variety of tools you can use to help you choose the keywords and costs that suit your objective and your wallet
The Google AdWords platform is partnered with thousands of quality websites that display AdWords ads. Known as the Google content network, this comprehensive venue can help you reach hundreds of thousands of potential customers.
Google offers contextual targeting technology, which automatically matches the ads you create to the most relevant webpages in the Google content network.
Google also provides a Placement Performance Report that shows you the pages on which your ads appear and a variety of metrics, including impression, click, cost, and conversion data. These criteria allow you to understand the success or failure of your advertisements and adjust accordingly. Successful ads can be optimized and weak ads can be removed.
As Google AdWords can be a great sales force for your business, the process can be a bit tedious to set up and manage all on your own.
At Easysoft Technologies, we're experienced at developing and maintaining Google AdWords campaigns for our customers. Let us analyze your business in detail with you to determine what keywords and key phrases will best represent your products or services. This, in turn, will increase company sales.
Our setup specialists will review your business and advertising goals with you directly and then perform the following
